Email marketing campaigns mean very different things for marketers than they do for subscribers. For the marketer, an email campaign is all about business: building
Social media marketing is an ever-changing landscape and knowing what works and what doesn’t is a special skill. Not everyone has it, but after reading
A loud blog post wearing a necktie may seem like an absurd idea, but in today’s digital agency arena, the sad truth is that they’re
It is often seen that organizations struggle when it comes to devising an efficient content marketing plan that could help them build a loyal audience.
Here are some of the proven ways to build audiences. Digital marketing has its own limitations as it helps only those who strategically reach out
Optimizing traffic to your site requires a combination of strategy and artistry. Here are some tips to help get you to the top of the
To: Clients, Friends & Supporters: 1 year ago this week, I officially launched Digital Sapien Interactive. I’d like to mark the occasion by offering my
Did you know that Google and Facebook are the top advertising platforms, while Instagram is a distant third? Or that 45% of mobile users aren’t
From artificial intelligence conversational bots to mobile payments and digital customer loyalty programs, the e-commerce landscape is exploding with activity. Consumers have myriad online shopping
When marketing strategists are working with a company, one of the most critical aspects of the campaign is the medium. A company or website must
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