Search engines use a secret algorithm, a set of rule-based actions, to determine the most relevant webpages (or other content) to return in response to
Here’s a questions from my friend Diana at Ustandout.com, a great site that offers social media and internet marketing tips. She had just migrated her blog
Do you think graduates of online marketing degree programs have an advantage in the job market? I’ve seen a number of internet marketing related degree
Leafing through the pages of the latest issue of DMNews, I saw an interesting article that got me thinking about the role of superlative keywords (i.e.
A few minutes ago, I saw something on TV I don’t think I’ve ever seen before – a nonpolitical commercial that advocates a plan to
You have to appreciate how I used the word “social” twice in the title. I heard these two stories on NPR (“On The Media”) over
Any website optimizer who has been in the game for a while knows that in order to keep up with changes in search marketing you’ve
Given the current growth of rich media advertisements and wireless enable handheld computing platforms, it is inevitable that rich media will crossover onto the mobile
For the last two years I’ve attended eBay Live and 2008 shall be no different. This year the eBay conference will be held in Chicago from June
Here’s a quick reminder of something that many of us in Internet advertising may have forgotten. Although Google is the king of search advertising, history
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