How to Use Competitive Intelligence to Understand Your Competitors and Target Customers

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Stay Ahead of Rival Firms with Ethically Sourced Competitive Intelligence Data Collecting intelligence on competitors and the market is not difficult, nor is it expensive. It’s a perfectly legal means of gaming out future scenarios, driving growth strategy and giving you a competitive advantage by understanding how your rivals are communicating with and engaging their customers. […]

5 Data-Mining Tools You Can Use to Collect Actionable Competitive Intelligence

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Discover the Keywords Your Competitors are Targeting Whether you are launching a startup company or developing a growth strategy for an established brand, understanding the strengths and weaknesses of potential business rivals is essential if you want to grow your business over the long haul. From spotting gaps in their social media outreach efforts (if […]