Digital Marketing Glossary

What is Programmatic Advertising?

The Definition of Programmatic Advertising

Programmatic advertising is a method of advertising where advertisements are targeted based on user behavior. Not only that, but each ad is customized based on the browser, device, location, time, and more. This type of advertising is targeted, effective, and cost-efficient.

More Internet Marketing Definitions

HTML Sitemap

An HTML sitemap contains information about every webpage on a website. An HTML sitemap is a specific set of links

Broken Link Building

This is a link building technique that involves finding broken links on other sites that already exist, then contacting that

Schema.org

schema.org, originally called microdata, is a vocabulary for marking up structured data on the web. The schemas are designed to

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