Digital Marketing Glossary

What is HTML Sitemap?

The Definition of HTML Sitemap

An HTML sitemap contains information about every webpage on a website.

An HTML sitemap is a specific set of links that indicate your content hierarchy.

The sitemap should have a logical format and be properly formatted for search engines, such as using heading tags to indicate subheadings, bolding important text, and separating important text with hyphens.

Search engines use this file to determine where crawling and indexing should start on a website.

Search engines will crawl your HTML sitemap when it’s available on your website. The sitemap will tell them how your content is organized, and the content list they present to users will be organized in the same way. By having a properly formatted HTML sitemap, you can maximize your visibility in search engines.

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