Website Design & Lead Generation Case Study: A Tree Company in Worcester, MA
When Paul and Michelle from Worcester Tree & Stump, a tree service company in Worcester, Massachusetts, reached out to us to build a website to establish their digital presences, we were thrilled.
First we met with the owners to discuss their goals for the project. There were two main objectives:
1. Build an online website as the flagship for their internet presences
2. Create a lead capture funnel that would serve to find new business for their company.
And then we got to work…
We built a responsive website for mobile users, added service schema, and made it secure to improve the company’s organic search presence and to drive conversions.
The outcome: Owners, Paul and Michelle, have received more than a hundred leads for local tree work as a result. The leads received from the site go directly to Michelle’s iphone via text message. Additionally, the site ranks for relevant search terms.
Paul and Michelle are extremely happy!